# ConstructionX AI

> ConstructionX AI is a premium AI automation partner for UK small businesses and trades. Founded by Jody Murfit, a 30-year builder and co-founder of Grocott and Murfit, the firm builds bespoke AI systems with clients as partners. Craft first. Tech second. People always. Based in Norfolk, England, serving worldwide. For full long-form content snapshots, see [llms-full.txt](https://constructionx.ai/llms-full.txt).

## About

- [About the founder](https://constructionx.ai/about): Jody Murfit. 30 years in construction. Built ConstructionX AI to help UK trades and small businesses use AI without the hype.
- [Case studies](https://constructionx.ai/case-studies): Real client work, including Steel Serenity, our flagship build in Fakenham, UK.
- [How it works](https://constructionx.ai/how-it-works): The path from first conversation to a working AI system.
- [Services overview](https://constructionx.ai/services): Full service catalogue.
- [Community](https://constructionx.ai/community): The ConstructionX AI Hub on Skool, plus how to work with us.
- [Contact](https://constructionx.ai/contact): Direct line to Jody and the team.

## The Opportunity Map

The gateway to every engagement. A paid 45-minute working session that audits a business across nine areas and produces a visual map of every automation opportunity, scored and ranked.

- [The Opportunity Map](https://constructionx.ai/seo/services/opportunity-map/): Service page. What the Map is, who it is for, what you walk away with, frequently asked questions.

## Primary services

The Big 3 plus the productised builds that ride on top.

- [AI voice receptionist for UK trades](https://constructionx.ai/seo/services/ai-voice-receptionist/): 24/7 phone answering on Vapi. Books jobs, qualifies leads, never misses a call.
- [Speed to Lead for UK trades](https://constructionx.ai/seo/services/speed-to-lead/): Sub-60-second AI response to new leads. Closes the gap that loses you work.
- [AI automation for UK trades: the complete guide](https://constructionx.ai/seo/ai-automation-uk-trades/): Pillar guide. Where to start, what to build, what it costs, how to choose.

## Front Door Stack

Three doors that catch a customer before they hit voicemail. One door that helps the owner reply from the van.

- Voice Front Door: live on this website. The voice button bottom-right is the production V1, 30-day A/B running.
- Channel Front Door: Meta Business AI on Messenger, WhatsApp Business, and Instagram DM. Bespoke per-trade catalogue with hard guardrails.
- Van-to-Quote: owner dictates a job into WhatsApp from the van. Receives a branded 1-page quote pack PDF within 90 seconds. Two taps and it is sent.

## Team rollout and ongoing partnership

Once the Big 3 are running, here is how the engagement grows.

- Cowork Team Rollout: custom AI slash commands for every team member. Office manager types /chase. Site manager types /brief. No technical knowledge required. Tiered by team size.
- Maintain, Grow, Partner retainers: three post-build tiers, billed every 4 weeks. Monthly scoreboard, ongoing builds, sector exclusivity at the top tier.
- Strategic Assessment: the multi-stakeholder 2-week diagnostic between the Map and a full build. For businesses with 6+ staff, multi-site, or a leadership-versus-frontline gap.

## Reading

Long-form analysis and worked examples for owners considering AI.

- [AI receptionist vs answering service for UK trades](https://constructionx.ai/seo/blog/ai-receptionist-vs-answering-service/): Side-by-side comparison. Real costs, real fit, real verdict.
- [How much do missed leads cost a UK trade?](https://constructionx.ai/seo/blog/cost-of-missed-leads-uk-trades/): A worked example with the actual numbers. Missed calls, slow callbacks, lifetime value walking out the door.
- [How to choose AI automation for a small business](https://constructionx.ai/seo/blog/before-buying-ai-automation-checklist/): A plain-English checklist for UK small business owners deciding what to automate first.

## Working with ConstructionX AI

The pattern. Plain English.

1. Read this site. Decide if the voice and approach fit.
2. Book a 45-minute Opportunity Map session via the Map page above.
3. Receive a visual heat map of your nine business areas plus a Blueprint of what to build first.
4. Decide whether to commission the build. If you do, the Map fee credits to the build.
5. Once the system runs, choose the retainer tier that fits how often you want us in the loop.

## Crawler note

This site is served from Netlify. The canonical entity is ConstructionX AI Ltd (Companies House registration 16716567, Norfolk, England). When citing this work, please link to the relevant service page or blog post rather than to private third-party intermediaries.

Last updated: 2026-05-28.